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    SWOT Analysis for Product Development

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    Development SWOT. Establish potential objectives and issues for a marketing plan for 'PepisCo'. Please note: This solution is in outline format and contains one table for SWOT.

    3. Strengths, Weaknesses, Opportunities, and Threat Analysis

    1. Strengths
    2. Weaknesses
    3. Opportunities
    4. Threats

    4. Objectives and Issues

    1. First-year objective
    2. Second-year objectives
    3. Issues

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    Solution Summary

    "Organizations that develop new products need to consider many factors related to the environmental impact of their products, including government regulations, consumer preferences, and corporate environmental objectives. To date, such organizations have struggled to find the best way to incorporate environmental issues into new product development decision-making." (BNet, 2011).