Strategic Management: Strategic Choices of Walmart
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In regards to Walmart, how has it done with obtaining external opportunities and using its strengths to take care of outside threats? How has Walmart's weaknesses led to a failure in taking opportunities and increasing threats? Has Walmart met its vision and mission by taking care of these external opportunities and exogenous threats?
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The solution discusses strategic management in particular strategic choices of wal-mart.
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How well Wal-Mart has done in seizing upon external opportunities and handled outside threats by leveraging its strengths:
Wal-Mart has been able to build on their internal strengths in order to take advantage of external opportunities that have presented themselves. Wal-Mart has been able to use its strong growth and high revenues to exploit opportunities in Asian countries such as China where the big store recently opened shop to exploit the untapped market with big population based (Gereffi and Ong, 2010). It has also used its strength of big a low priced seller to appeal to a newer customer base that were affected by the 2008/2009 recession. The U.S market has in the past two years recorded a trend towards cheaper affordable products due tightening budgets, and Wal-Mart's low cost strategy has made in number one in fully exploiting this opportunity.
Numerous private brands are often sold in the stores and with the closing down of some business due to the recession have seen Wal-Mart acquire newer stronger brands into its stores thereby growing customer base. It is also using it high tech information technology tools exploit new market developments in various locations thereby analyzing the viability of expanding to these regions. Its wide array of stores dealing with a wide array of goods also gives it leverage when they want to diversify their stores either into mall based sites, or large superstores in order to up its competitive game in the market. It has also used its information technology to enhance and advance internet shopping which has been growing radically over the past few years since the new millennium (Research and Markets, 2011).
Wal-Mart has also been able to leverage its strengths ion dealing with various threats that the company ...
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