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Wal-Mart Business Supply Chain Strategy

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Consider any organization with a well-known supply chain and overall strategy. Describe how the supply chain strategy supports the overall strategy of the firm and helps them achieve their overall objectives. If there is something in the strategy that is not working well, provide ideas for what could be done to improve upon the strategy.

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Solution Summary

This solution discusses how Wal-mart uses a supply chain strategy and, by passing savings on to customers, has sustained this business strategy and grown into the global corporation we know it as today. This solution is approximately 220 words with four references.

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Background

Sam Walton was established Wal-Mart in 1962, as a single store in Rogers, Arkansas. He purchased products from wholesalers and sold them to retailers for a profit. However, instead of keeping the profit, he decided to pass it on to his customers by selling the products at low cost and earn his profits through volume. This idea was the birth of Wal-Mart business strategy (Frank, 2006).

Business Strategy

Wal-Mart's slogan is "Always Low Prices. Always." The slogan was the focus of Wal-Mart's business strategy - ...

Solution provided by:
Jennifer Agard, PhD
Education
  • MA, Capella University
  • BA, Empire State College, NY
  • MBA, Empire State College, NY.
  • PhD , Concordia University
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