Value-added and Blockbuster, is there hope?
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How can Blockbuster increase the value-added components of its product offerings for customers in order to offset the inconveniences associated with its traditional brick-and-mortar movie rental business? Do you think customers would be willing to incur price increases due to these value-added services? Explain.
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Solution Summary
How can Blockbuster increase the value-added components of its product offerings for customers in order to offset the inconveniences associated with its traditional brick-and-mortar movie rental business? Do you think customers would be willing to incur price increases due to these value-added services? Explained.
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It can do what you asked about by making deals with companies like Warner Brothers and MGM. These companies have had to lower their profits because of the competition from Red box, Netflix and others (http://www.wright.edu/~bush.50/blockbuster.pdf). Another idea would be for allowing customers to go online and check their local stores availability of all of its films ...
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