New Product introduction

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  Next, the product must be promoted. It does little good to have a new product and not let consumers know.

• The traditional life-cycle pattern of individual brands

  Give an example of a new brand that is not entering the life-cycle at the market introduction stage.

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  75633 Comparison of Introduction of Different Product in China Compare the introduction of General Motors (GM) vehicle in China to introduction of New Telecom Technology called Voice over IP in China Market.

• Discuss Product Life Cycle Concept including relative sales

  Product life cycle is a way to look at the introduction of a new product into the market. According to http://www.valuebasedmanagement.net/methods_product_life_cycle.html, these are the stages: introduction, growth, maturity and decline.

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• Four stages of product's life cycle

  In the Decline stage, the market shrinks and the old products are replaced by the new ones. Care should be taken to manage the product.

• Adverstising

  The stages of the product lifecycle are introduction, growth, maturity, and decline. Introduction stage would be a new product being newly introduced to the market.

• Relevant Costs:introducing a new product, breakeven point

  REQUIRED: (a) Determine the total impact on Macready's profit from the introduction of the new product. Compute the relevant costs (revenues) for the new compact disc players. (b) Should Macready's introduce the new product? Explain.

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  (a) Determine the total impact on Macready's profit from the introduction of the new product. Compute the relevant costs (revenues) for the new compact disc players. (b) Should Macready's introduce the new product? Explain.

• Product life cycle for new product of a BMW minivan

  "A new product progresses through a sequence of stages from introduction to growth, maturity, and decline.