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Course Content to Strategic Plan

Application of Course Content to a Strategic Plan

The first of 10 steps in the preparation of a Strategic Plan is to develop a realistic Vision for the business. This should be presented as a pen picture of the business in three or more years time in terms of its likely physical appearance, size, activities etc. To help you get started on this, I need your opinion answering the following question: "if someone from Mars visited the business in the year 2011, what would they see (or sense)?"

Consider its future products, markets, customers, processes, location, staffing etc. How dramatically different is this from where the organization is today? Compare the Mission to the Vision. How does it plan to achieve this Vision? What are the values of the organization? What role do these values play in achieving the Vision you have identified? What implications does all of this have for strategic planning within your organization?

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To help you get started on this, I need your opinion answering the following question: "if someone from Mars visited the business in the year 2011, what would they see (or sense)?" Consider its future products, markets, customers, processes, location, staffing etc. How dramatically different is this from where the organization is today? Compare the Mission to the Vision. How does it plan to achieve this Vision? What are the values of the organization? What role do these values play in achieving the Vision you have identified? What implications does all of this have for strategic planning within your organization?

This is an interesting scenario. We're going to take a look forward to the year 2011. I can only theorize as to life on Mars and why they would remain hidden for centuries yet decide to visit Earth in 2011. Maybe they came to see the Cubs play in the World Series.

However, as I see Follett Higher Education Group (FHEG) moving from today to the year 2011, there will be many changes in ...

Solution Summary

Using course content to create a strategic plan for the Follett Higher Education Group (FHEG).

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