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Competitive Strategy for Auto Zone

In a narrative format and a strategic perspective discuss Auto Zone. Information concerning recent changes in the firm is readily available online and should be used. Strategic issues should be discussed in "real time."

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This response is not intended as an assignment completion.

Auto Zone, a discount auto parts distributor, competes with many other similar businesses, such
as Advanced Auto Parts, O'Reilly Auto Parts, and Pep Boys, and Napa, among many others. It also
competes, to some extent, with service centers like Sears and WalMart, on items such as automotive
accessories and basic supplies, like batteries and windshield wipers. With so many competitors, the
organization can no longer compete on price alone. Customers want the right part at the right price,
and they want it right now. To accommodate customer demands, the company has begun to focus on
service, as a ...

Solution Summary

This solution focuses on recent and current strategies Auto Zone is employing, to compete in the automotive parts industry. The references used are included.