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Competitive Strategy for Auto Zone

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In a narrative format and a strategic perspective discuss Auto Zone. Information concerning recent changes in the firm is readily available online and should be used. Strategic issues should be discussed in "real time."

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This response is not intended as an assignment completion.

Auto Zone, a discount auto parts distributor, competes with many other similar businesses, such
as Advanced Auto Parts, O'Reilly Auto Parts, and Pep Boys, and Napa, among many others. It also
competes, to some extent, with service centers like Sears and WalMart, on items such as automotive
accessories and basic supplies, like batteries and windshield wipers. With so many competitors, the
organization can no longer compete on price alone. Customers want the right part at the right price,
and they want it right now. To accommodate customer demands, the company has begun to focus on
service, as a ...

Solution Summary

This solution focuses on recent and current strategies Auto Zone is employing, to compete in the automotive parts industry. The references used are included.

See Also This Related BrainMass Solution

Proposed Auto Repair Business Facility

O External forces and trends considerations:

â?¢ Legal and regulatory
â?¢ Global
â?¢ Economic
â?¢ Technological
â?¢ Innovation
â?¢ Social
â?¢ Environmental
â?¢ Competitive analysis

o Internal forces and trends considerations:

â?¢ Strategy
â?¢ Structures
â?¢ Processes and systems
â?¢ Resources
â?¢ Goals
â?¢ Strategic capabilities
â?¢ Culture
â?¢ Technologies
â?¢ Innovations
â?¢ Intellectual property
â?¢ Leadership

â?¢ Develop a synopsis in which you analyze at least seven of the forces and trends from the list above. Your analysis must include the following:

o Include economic as well as legal and regulatory forces and trends.
o Critique how well the organization adapts to change.
o Analyze the supply chain operations of the organization.
o Identify issues and/or opportunities:

â?¢ Identify the major issues and/or opportunities that the company faces based on your analysis above.
â?¢ Generate a hypothesis surrounding each issue and research questions to use for conducting analysis.
â?¢ Identify the circumstances surrounding each issue; classify the circumstances; attribute the importance of each classification; and test the accuracy of the importance for each classification.

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