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Obstacles to Winning Hearts and Minds in the Workplace

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As a manager, you have the power to change your organization's culture. However changing an established culture of leadership through cost control to differentiation through rapid customization will be a tough task to face. To do so, you must win the hearts and minds of the people you work with, and that takes both being shrew and persuasive. There are four obstacles managers are likely to face when trying to institute a extensive change in any organization. The first is cognitive. People must have some understanding of why the change in strategy or in culture is needed. The second is limited resources. Inevitably, changing an organization will require shifting resources away from some areas and towards others. The third is motivation where ultimately workers have to want to make the change, and fourth, institutional politics.

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As a manager, you have the power to change your organization's culture. However changing an established culture of leadership through cost control to differentiation through rapid customization will be a tough task to face. To do so, you must win the hearts and minds of the people you work with, and that takes both being shrew and persuasive. There are four obstacles managers are likely to face when trying to institute a extensive change in any organization. The first is cognitive. People must have some understanding of why the change in strategy or in culture is needed. The second is limited resources. Inevitably, changing an organization will require shifting resources away from some areas and towards others. The third is motivation where ultimately workers have to want to make the change, and fourth, institutional politics.

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When managers do decide to initiate change, the first of the four obstacles is also usually the hardest to deal with, for both the managers and the employees. There are interesting reactions that develop when we're dealing with the possibilities of change. People like what they know. They become comfortable with the way that things are, and it becomes a security net for them. Even in ...

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