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    Organizational Behavior by Kreitner/Kinicki

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    The attached has the article and the questions. I don't need any references or citations. All I need is help and ideas on how to respond to the questions as a case analysis since I'm not familiar with case analysis.

    Again, all that has to be done is to respond to each question just by reading the article in a case analysis view. No citations or references necessary which makes life easier.

    Both the course and text book is called "Organizational Behavior" by Kreitner/Kinicki - Eight Edition

    This assignment is on page 561

    Managers at Best Buy Vovertly Created Organizational Change

    Respond to the following questions in detail:

    1. What were the external and internal forces for change at Best Buy?

    2. How did Jody Thompson and Cali Ressler use the three components of Lew's model for change to create change?

    3. ROWE changed many aspects of organizational behavior. Which of the target elements of change within the Systems Model for of Change were affected by ROWE?

    4. Which of the 11 causes of resistance to change were apparent in this case? Discuss your rationale.

    5. What are the key obstacles to implementing ROWE in Best Buy's retail stores? How might they be overcome?

    I would appreciate the assistance.

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    Solution Preview

    Question 3 was a little more difficult to assist with. I can work on that more, but need information from the text that you are using. Didn't have any references in my texts and keywords that I used didn't bring out any sources from library I use for journals, etc.

    1. What were the external and internal forces for change at Best Buy?

    This is pretty straight forward for this case. Several key aspects of the work environment stand out and were particularly conducive to an initiative such as ROWE. In looking at the forces of change, there 4 key external forces and 2 internal forces. External forces are Demographic Characteristics, Technological Advancements, Market Changes, and Political or Social Pressures. Each of these played a role in the success of ROWE, but none are more influential than the actual capability to make it happen. Without the (then) current level of technology, employees would not be enabled to work outside of close proximity to the work place (Considering the example used of BestBuy.com department, these are employees most familiar with the technology in selling technology being harnessed and unable to use it at its potential). Technology enabled change. Related to the other external forces;
    The workforce grows ever increasingly diverse. Different employees have varying needs and continually herding them inside of cubicles only subjugated identities, which could justifiably be argued to have a negative impact on morale.
    The force of Market Changes has a similar impact. In the competition for talent, or knowledge capital, it is necessary to set the organization apart from the pack. Change was needed to reduce turnover and acquire/recruit talent.
    Social pressure, maybe the least applicable, originated from employee frustration at the work environment. Their social networks, informal and formal, potentially could erode the employee loyalty, motivating employees to leave the company in addition ...

    Solution Summary

    The solution provides assistance on how to respond to the questions as a case analysis to the article "Organizational Behavior" by Kreitner/Kinicki.