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    International industry conference on social networking

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    As part of your research, you attend an international industry conference on social networking. In one of the break-out sessions, everyone is asked their opinion as to how firms competing in the online social networking market can best create customer loyalty. How do you respond?

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    The response addresses the queries posted in 496 words with references.

    //In the paper, we would discuss various ways for the firms engaged in the online social networking market to retain customers and induce customer loyalty in them. Before discussing the ways to induce customer loyalty, we would briefly discuss as to why the online social networking market is growing at a fast pace. //

    With globalization spreading its wings, businesses across the world are incorporating the technological advancements in the business processes so as to enhance the efficiency and productivity and to overcome the challenges in the competitive market conditions. The Internet is now proving to be a good platform to market products and the reason for this can be attributed to the fact that people of all ages are now accessing Internet for varied purposes. Online Social marketing is ...

    Solution Summary

    The response addresses the queries posted in 496 words with references.