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    Sophisticated Messaging and Confusing Messaging

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    There is often a fine line between effective, sophisticated creative messaging and creative messaging that confuses the consumer.

    Describe a company or message that you have found confusing and why.

    © BrainMass Inc. brainmass.com June 4, 2020, 12:32 am ad1c9bdddf

    Solution Preview

    Several years ago, a product that was advertised on television confused me very much. It was a drug commercial and at first I thought it was for hypertension. It kept showing men in various activities, and the voice over ...

    Solution Summary

    The solution discusses the fine line between sophisticated messaging and confusing messaging.