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Do social schema affect consumers?

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Do you agree or disagree that social schema such as age or gender causes a consumer to believe that they belong to a certain person type and possess characteristics of that type? Name one and explain.

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This solution explains if social schema cause a consumer to believe that they belong to a certain person type and possess characteristics of that type.

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I do believe that social schema force consumers to believe that they belong to a certain person type. We find this to an extensive degree when consumers of various ages buy clothes and shoes. We can see a distinction between the clothing and shoe styles for ladies at different ages, all the way from ...

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