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Smart Phones and Consumers Impact

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What impact do smart phones have on consumers currently? What advantages do marketers have targeting people with smart phones versus just a regular cell phone? Please discuss.

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This solution described the impact smart phones have on consumers currently, and the advantages marketers have in targeting people with with smart phones versus just a regular phone.

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Smart phones have a huge impact on consumers recently. A person is able to use a Bluetooth with it while driving, utilize the internet, and using Microsoft Office tools from the comfort of their phone. Many young people are going out in swarms to get them, and they are heavily advertised. In fact, I see stars in Hollywood using them on television all the time, and brag about how good of a phone it is to use on a regular basis. The Smartphone is a lot like a mini computer. Nowadays anyone can do ...

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