Importance of Market Reseach
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Apply this problem to any major company in at least 400 words.
Define Market research. Identify different types of marketing research company uses. If no marketing being used. Identify types that could be used
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Solution Summary
The importance of market research is given. The different types of marketing research company used is identified. The explanation is given in 440 words.
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Problem: Define Market research. Identify different types of marketing research company uses. If no marketing being used. Identify types that could be used
Solution:
Hello, I will look at Coke as an example.
So what is market research. It is when a company systematically and scientifically studies business phenomena in order to understand the situation to the fullest. Basically, you want to examine how your customers think, feel - their habits, preferences, opinions, trends... Once you understand this, you can then apply it to your business to asses how they will react to your company's offering.
Market research can take many different ...
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