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Competitors-weak,distant, well-behaved, disruptive

Give a brief definition of weak competitors, close competitors, distant competitors, well-behaved competitors and disruptive competitors?
List the strategies that each of these competitors usually use to compete in the marketplace.

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Strong and weak competitors:
The basis for determining whether a competitor is strong or weak are: a) Share of market , b) Share of mind , c) Share of heart .
Those competitors that are able to make steady gains in mind and heart share invariably make gains in market share and profitability as well. They are the strong competitors. Those that fail to do so are weak competitors. A weak competitor has low market share compared to the company that is doing the competitor analysis.
A strong competitor can take independent action without jeopardizing its long term position and it ...

Solution Summary

The solution gves a brief definition of weak competitors, close competitors, distant competitors, well-behaved competitors and disruptive competitors and lists the strategies that each of these competitors usually use to compete in the marketplace.

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