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Discuss the topics below as the relate to LoJack (www.lojack.com)

Analyze:
a. Market Structure
b. Impact of new companies entering the market.

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Solution Summary

The expert discusses the topics below as the relate to LoJack (www.lojack.com). The market structure and the impact of new companies entering the market are determined.

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a. Market Structure

LoJack's current market structure is worldwide. The company states it has an, "unrivaled, proven solutions and direct integration with law enforcement." (LoJack 2009) This advises the consumer that there might be competition in the stolen car recovery business, but none that matches the power of LoJack.

The market structure is strong due to the company's partnership with local and federal law enforcement. "A key strength that sets LoJack apart is the ...

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