Many comment that sales promotion only creates short-term sales and does not do enough to create long-term customers. Do you agree with this statement? Explain.© BrainMass Inc. brainmass.com October 25, 2018, 8:29 am ad1c9bdddf
I do agree with this statement for a few different reasons. When companies run sales promotions, they're attempting to attract a larger customer base. By doing so, they increase their sales due to the promotion. The main question that management must ask is, what's keeping those customer here, after the sales promotion ends, that drew those customers ...
This solution explains if sales promotions create short-term sales or long-term customers.
Small Business Marketing Plan
Develop a Marketing Plan for a Trophy & Engraving shop. Develop the situational analysis, executive summary, goals and objectives, advantages, strategic focus, the market analysis, implementation, evaluation and control, competition analysis and SWOT matrix.View Full Posting Details