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    Asian trade conference and cultural issues

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    Your company plans on sending sales representatives t an upcoming trade conference in Hong Kong. They will be attending wth business people from many Asian countries. Cultural sensitivity training is scheduled for the sales reps. You were asked to prepare a powerpoint presentation on cultural behaviors in both Hong Kong & Vietnam.
    Address these cultural issues:
    1. Focus on collective interests r individual interests?
    2. Explain the dominant religion(s) and the influences on cultural values.
    3. Discuss the cultures openness to new ideas & practices from an American owned business.
    4. Explain 3 cultural values and behaviors that your company needs to consider when selling your products.

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    Solution Preview

    Both Hong Kong and Vietnam have strong cultural influences from China.

    Hong Kong is now after decades of ownership by the British, under Chinese rule, though with the two system rule of economic freedoms and autonomy from the Chinese Government. https://www.cia.gov/cia/publications/factbook/geos/hk.html

    Neither country has much religious culture, Hong Kong has ...

    Solution Summary

    What do the Western businesspersons find when they do business in Hong Kong and Vietnam? The two Southeastern Asian areas are alike in some ways, but very different in others. Among the differences are influences, religion, social strata, collectivism, and speed with which business is conducted.