Share
Explore BrainMass

You are an executive in a large domestic company with only minor interests in international markets; however, corporate plans call for major global expansion

Case A:
You are an executive in a large domestic company with only minor interests in international markets; however, corporate plans call for major global expansion. Visit the home page of Control Risks Group (CRG) at www.controlrisks.com.

After thoroughly familiarizing yourself with the services offered by CRG, write a brief report to management describing how its services could possibly help with your global expansion.

Case B:
Read attached case (Continued growth for Zara and Inditex) and answer any 3 of the 5 questions that follow.

Attachments

Solution Preview

What are the ways that Inditex ensures that "fast fashion" is truly fast?

The company pursues several strategies to ensure that fast fashion is truly fast. First of all, the company introduces new designs based on latest trends at very quick intervals and faster than any other company, which allows the company to keep a close tab on latest trends in the market. Further, the company's staff at the headquarters continuously collect data on sales of different merchandise to keep a close eye on the sales patterns and trends and based on such data, regularly introduce and ship new designs to the outlets. The company keeps limited number of its various designs and collections are kept small to ensure that they sell out quickly and retain tag of exclusivity. The supply chain of the company is very responsive and ensures that new designs reach the stores very quickly. The company manufactures and sources its products from nearby locations which provides great deal of flexibility in terms of managing its supply chain.

2. What are the important attributes of a ...

Solution Summary

The expert examines minor interest in international markets for a large domestic company.

$2.19