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Why Go Global?

I always wonder why firms go so aggressively into global markets when they're not even doing well domestically. Does anyone see global expansion as a problem if one's "domestic kitchen" is not in good shape?

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Why do firms go so aggressively into global markets when they are not doing well domestically?

I always wonder why firms go so aggressively into global markets when they're not even doing well domestically. Does anyone see global expansion as a problem if one's "domestic kitchen" is not in good shape?

Most startup companies or companies not yet doing well domestically consider overseas expansion for the following reasons:

1. Expansion for the wrong reason and this includes going global just because the local market is in decline or has no growth is not a good reason to expand internationally.
2. Technological progress, the development of fast and low-cost telecommunications connections and the internet and other several developments have facilitated the global trend. Adding to these are the ...

Solution Summary

The solution discusses why some companies go agressively into global markets even if they are not even doing well domestically. Resources included.

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