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Crisis management of Exxon-Valdez Spill

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Exxon-Valdez oil spill disaster in Alaska. This led to a crisis in the environment. It has not been resolved till now.

How was this crisis managed?
How was this crisis resolved?

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https://brainmass.com/business/international-business-management/crisis-management-of-exxon-valdez-spill-89297

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STEP 1
On: How was this crisis managed?

? The crisis was managed in an abysmal manner. Exxon's plans for crisis management were untested, and the company was too slow. During the important beginning of the crisis the company was not able to do much. Because of this the crisis dragged. When the hull ruptured, for two days the company could not do anything. The crisis management plan had not been taken through simulations. Its crews were not familiarized with the difficulties of dealing with a real life situation and they failed. There were other ...

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Leadership in Crisis Management

Address one of four product crises: Nestle- infant formula in the third world; Bridgestone/Firestone- tire shredding; Exxon- Valdez oil spill disaster in Alaska, OR Tylenol- product contamination. During this unit, each team is to research their firm's product crisis and consider alternative solutions (Going with Exxon)

Research the history of product crisis. Delegate the following issues:

What was the basis for the crisis?
Were there any policy decisions that led to the crisis?
How was the crisis managed?
How was the crisis resolved?
What were the short-term effects for the firm?
Have there been any long-term effects?

I need some ideas and information to get me started. Thank you.

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