Policy Manual For New Managers

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Focusing on the four elements of the POLC model: Plan, Organize, Lead, and Control.

I am the owner and CEO of a brand new Internet access company, known as the XYZ Internet Company.

I need help creating a Policy Manual for new managers. This manual should provide guidance to the new incoming managers, as they set up their respective departments.

This manual should clearly lay out the expectations that I, as the owner and CEO of this company, expect from each incoming manager.

Section 1 of this manual should include a three-paragraph discussion of the environment that this Internet access company will operate in. Think about the options the consumers currently have available to them in terms of Internet access, as you prepare your response for this section.
Environmental analysis is an essential element of formulating strategy. Strategy is about:
"* Where is the business trying to get to in the long-term (direction)
* Which markets should a business compete in and what kind of activities are involved in such markets? (markets; scope)
* How can the business perform better than the competition in those markets? (advantage)?
* What resources (skills, assets, finance, relationships, technical competence, facilities) are required in order to be able to compete? (resources)?
* What external, environmental factors affect the businesses' ability to compete? (environment)?
* What are the values and expectations of those who have power in and around the business? (stakeholders)"
As per quickmba, "Strategic planning clearly defines objectives and assesses both the internal and external situation to formulate strategy, implement the strategy, evaluate the progress, and make adjustments as necessary to stay on track."
Environmental analysis tells about the opportunities and threats.

Macro Economic environment
As per wikipedia "The gross domestic product (GDP) is one of the measures of national income and input for a given country's economy. GDP is defined as the total cost of all finished goods and services produced within the country in a stipulated period of time (usually a 365-day year). It is sometimes regarded as the sum of profits added at every level of production (the intermediate stages) of all final goods and services produced within a country in a stipulated timeframe, and it is rarely given a monetary value.
http://en.wikipedia.org/wiki/Gross_domestic_product.
The world economy is affected now by recession and contraction in GDP. This may lead to reduced I/T spending has led to the contraction in demand.
Political and Legal environment
World is greatly affected by terrorism in the recent times. This may have adverse affect on the business. It will also be affected by :
? Local legal requirements (Including labor, taxation and other regulatory requirements)
? Changes in the regulatory or legal environment;
Technological environment
The internet industry has got rapid advancement in technologies which can adversely affect the company in terms of huge investments, product acceptance and heightened competition. The ...