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    Reframing Innovation as a Strategy

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    What is the primary characteristic of the reframing innovation strategy? Why is the reframing strategy difficult to execute within established organizations?

    © BrainMass Inc. brainmass.com October 10, 2019, 6:35 am ad1c9bdddf
    https://brainmass.com/business/entrepreneurial-issues/reframing-innovation-as-a-strategy-549186

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    Reframing requires a new view of the problem, a new mindset. Reframing brings in new elements or new dimension so that a wider set of solutions can be explored. The opportunity must be seen as a different problem or a less precise type of problem.

    Reframing would ask a different question rather than just answer the current question ...

    Solution Summary

    Your discussion is 213 words and a reference and explains why it is hard for established firms.

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