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Evaluation of letter from CEO to shareholders (GM)

1. Go to http://www.annualreports.com/
2. Enter your General Moters in the Search by Company Name field.
3. Click Search.
4. Click the hyperlink that appears with your company's name.
5. Open the PDF or HTML version of the annual report.
Read the letter to shareholders from the CEO or chairman of the board.
? Evaluate the CEO's letter, in 200 to 300 words. An effective annual report letter from
company leadership should include:
o An assessment of the firm's performance in the last year
o Both positive and negative developments
o Ideas for strategic planning for the future
? Answer the following question in your evaluation: What impressions does the letter give
you about the quality of the company's financial leadership and planning?

Solution Preview

- Evaluate the CEO's letter, in 200 to 300 words. An effective annual report letter from
company leadership should include:
o An assessment of the firm's performance in the last year
o Both positive and negative developments
o Ideas for strategic planning for the future
? Answer the following question in your evaluation: What impressions does the letter give
you about the quality of the company's financial leadership and planning?

Evaluation of CEO's letter to the Shareholders.
Mr. Rick Wagoner, Chief Executive Officer of GM motors' letter to the shareholders is the detailed narrative of the achievements made by the company during the last financial year 2007, its strengths, its achievement, weaknesses and the strategic planning it makes to reduce the cost and to increase its sale by increasing its share in Global market.
GM's Strengths and its performance in the ...

Solution Summary

The answer contains the evaluation of letter from CEO of GM to the shareholders in terms of strengths,performance,weakness and negative developments ,strategic planning and also the evaluation of financial planning and leadership

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