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Strategic Management at VISA

Research the VISA website.
What is the most important problem facing VISA?
What recommendation(s) would you make to VISA and in what order of priorities?
How do you balance between your commitment to shareholders and your commitment to the community?

Solution Preview

The response addresses the queries posted in 1087 words with references.

//VISA can be viewed as the application of modern technology for making payments. For a paper like this, it is important to start up with a brief introduction. Further, the paper will include the problem related to VISA along with the recommendations. At the end, a conclusion has also been drawn to get an understanding of the topic. //

Introduction

The use of technology to make payments via VISA has provided a new dimension to the way of making payments. VISA has proven to be a powerful tool, which links different entities in this era of e-commerce. These entities include the consumers, the financial institutions (banks), various businesses and the governments. The use of VISA has altered the way of making payment, as checks and the currency (coins and banknotes) have been replaced by digital currency. Safety and security have been kept in mind by the company, so that the consumers can easily make use of the digital age technology (Visa, 2010). The cardholders and the merchants have been alerted about the various frauds, which are taking place. This would enable them to have safe and secure transactions (Messmer, 2001).

//Above, a brief introduction to the importance of innovation has been discussed. Now, the most important problem, which is related to VISA, will be discussed.//

Technical problems such as problems in data transactions and safety and security problems arising due to card theft and fraud are very common to VISA in this prevailing era of e-commerce (Messmer, 2001). Apart from these, the primary problem faced by VISA is related to the rules and the regulations, which are formed by the company for its various merchants. The problem is due to the reason that ...

Solution Summary

VISA can be viewed as the application of modern technology for making payments. For a paper like this, it is important to start up with a brief introduction. Further, the paper will include the problem related to VISA along with the recommendations. At the end, a conclusion has also been drawn to get an understanding of the topic. This solution is 1087 words with five references.

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