Purchase Solution

Internet or e-commerce strategy

Not what you're looking for?

Ask Custom Question

For an Internet or e-commerce company that only sells in the United States but wants to expands globally, what type of strategy would you recommend for the initial expansion? Why? Describe the factors this company would need to consider while pursing this strategy.

Purchase this Solution
Solution Summary

For an Internet or e-commerce company that only sells in the United States but wants to expands globally, what type of strategy would you recommend for the initial expansion? Why? Describe the factors this company would need to consider while pursing this strategy.

Solution Preview

For the initial expansion, I would advise the e-commerce company to engage in exporting by tapping opportunities in emerging markets via extensive web marketing, search engine optimization and social media marketing strategies. In today's world, the power of web marketing allows companies with limited resources and budgets to ...

Solution provided by:
Sandeep Bardia, MBA
Education
  • BCom, SGTB Khalsa College, University of Delhi
  • MBA, Rochester Institute of Technology
Recent Feedback
  • "Thank you. "
  • "Thank you"
  • "Thank you. I got 20/20 last week for my discussion you help me out with."
  • "Thank you. Great Job. "
  • "Thank you. Great Job. "
Purchase this Solution
Free BrainMass Quizzes
Understanding Management

This quiz will help you understand the dimensions of employee diversity as well as how to manage a culturally diverse workforce.

Six Sigma for Process Improvement

A high level understanding of Six Sigma and what it is all about. This just gives you a glimpse of Six Sigma which entails more in-depth knowledge of processes and techniques.

Team Development Strategies

This quiz will assess your knowledge of team-building processes, learning styles, and leadership methods. Team development is essential to creating and maintaining high performing teams.

Business Ethics Awareness Strategy

This quiz is designed to assess your current ability for determining the characteristics of ethical behavior. It is essential that leaders, managers, and employees are able to distinguish between positive and negative ethical behavior. The quicker you assess a person's ethical tendency, the awareness empowers you to develop a strategy on how to interact with them.

Paradigms and Frameworks of Management Research

This quiz evaluates your understanding of the paradigm-based and epistimological frameworks of research. It is intended for advanced students.

View More Free Quizzes
Related BrainMass Solutions

  • Ducati v. Harley-Davidson: Case Study

    Whether it is Harley-Davidson or Ducati, the main difference in e-commerce strategy was that Ducati made its online sales the only mode of sales for its customers.

  • Elecronic Commerce Initiatives

    For a business to establish a successful E-Commerce presence, a number of factors must be in place: 1) Leadership 2) Strategy 3) A proper structure both within and outside of the company. 4) Systems 5) Methods to measure success or failure of E-Commerce

  • E-commerce

    297114 E-Commerce: Strategy for Global Expansion For an internet or e-commerce company that only sells in the United States but wants to expand globally, what type of strategy would you recommend for the initial expansion? Why?

  • E-Business Strategy Formulation

    Difference between Mobile E-Commerce and Wired E-Commerce Mobile e-commerce and wired e-commerce are the forms of e-commerce that is used to purchase products or service online through internet.

  • E-commerce Business

    E-commerce enablers are becoming essential to e-commerce because they provide internet infrastructure and strategy that enables an e-commerce company like e-bay to grow prosper continuously by running the business smoothly (May, 2000).

  • Design of Interface

    "E-commerce Strategy." E-Commerce Strategy. Springer US, 2013. 155-171. The response provides you a structured explanation relating to designs of e-commerce interface & dialogue . It also gives you the relevant references.

  • Small Business: E-Commerce

    In the e-commerce model the website may charge some money either to the buyer or the seller or both. References: E-Commerce Strategy: Text and Cases, Sanjay Mohapatra, Springer, 2012 E-Commerce 2013: Global Edition, Kenneth C.

  • Amazon and Aldi's strategy

    For example, Amazon relies heavily on internet marketing to support its sales and marketing strategy as it is an e-commerce firm with internet users as target audience.

  • Web research focusing upon failed e-business/e-commerce strategy

    612208 Web research focusing upon failed e-business/e-commerce strategy Conduct web research focusing upon failed e-business/e-commerce strategies and/or e-commerce systems deployments. (Google "failed e-commerce" and you will find many examples).

View More Related Solutions