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    E-Commerce Quesitons : B2B and B2C Examples

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    1. Discuss the advantages of specialized e-tailor, such as dogtoys.com. Can such a store survive in the physical world? Why or why not?
    2. Enter doublediamondsoftware.com/product_overview.htm. Identify all potential B2B applications and prepare a report about them
    3. Visit http://www.octopuscards.com/enindex.jsp. How does the Octopus Card work? What accounts for the success of the Octopus system?

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    1. Discuss the advantages of specialized e-tailor, such as dogtoys.com. Can such a store survive in the physical world? Why or why not?
    Solution:
    The advent of electronic commerce has introduced great opportunities into the retail sector (Forbes, Scott & Hoffman, 2005). Stores such as dogtoys.com and cattoys.com have several advantages; specifically that they are able to target a very specific niche and service that niche very well.
    However, the ability of such stores to survive in the physical world is debatable. One argument is that a store such as this could not survive in any particular physical market because the number of potential clients is so small. The prospective customer base is too less for such kind of stores to exist. A physical store has many additional expenses including the cost of rental space, inventory maintenance costs, and cost of labour apart from several ancillary costs that would cast aspersions on the success of such a store.
    While in the case of e-commerce, it is a totally different issue. The Internet is needed in order to create a critical mass of potential clients. Merchants are able to meet their customers' exact needs and may not need to carry any inventory. This model is quite suitable for small businesses that serve a niche market and who wish to have a regional, national or international presence (Ortiz & Granville, 2000). The global nature of internet would give the business access to a large clientele which was not possible through physical stores, as the store would need to open a branch in each of the locations. Hence, this model of niche market is suitable and financially viable only for companies seeking to operate through the e-commerce model. The only expenses incurred by a company are due to the maintenance of the website, hence it makes it financially viable for a company to offer products and service to a specialized sector.
    2. Enter doublediamondsoftware.com/product_overview.htm. Identify all potential B2B applications and prepare a report about them
    Solution:
    Doublediamondsoftware.com offers an e-business suite that is tailored to meet the e-business needs for small and medium e-business and e-commerce companies. These companies can use this software instead of developing their own in-house software which would save the companies a lot of investment that they would have otherwise done on the development of the software.
    The e-business suite offered by doublediamondsoftware.com is in the category of Groupware, which allows different groups and individuals to freely collaborate and communicate. This is the function groupware is designed for, and it simplifies the process and generally adds to the richness of the communication.
    The e-business suite is a collection of various software that accomplish the following tasks:
    a) Online Ordering: The Online Ordering Module of this e-business suite allows customers to search and browse products catalog, access real-time inventory data and place orders.
    b) Backend Office: This suite also includes a wide-ranging web-based administrative interface, which is the most important part for any B2B e-commerce solution. This product offers intuitive easy-to-use approach to perform inventory, customer, and order management, data exchange between applications and view reports.
    c) Inventory Management: The e-business suite also includes an Inventory Management Tool, using which a qualified administrator can perform various product and data management functions.
    d) Customer Management: The e-business suite has a Customer Management Tool that allows administrator to perform various customer management functions.
    e) Order Management: Order Management is an important aspect of any e-commerce business. The Order Management tool offered in this e-business tool offers many features that enable efficient handling of various orders placed by customers.
    f) Data Exchange: In this information age, where businesses need to communicate with each other frequently, data management and exchange has become all the more important. This e-business suite offers a tool to exchange data between the e-commerce system and the internal applications of the user.
    g) Reports: Reports are quite vital for any e-business as they offer insight into the various aspects of the business including profits, sales, customer preferences etc. This e-business software has a tool to design and prepare reports which can also be customized.
    h) Vendor Relations / Procurement: Last but not the least, one of the most important aspects of a B2B e-business is dealing with vendors, to ensure that procurement is made well in time. Hence, this e-business suite also offers a tool with which e-businesses can interact with various vendor related activities.
    3. Visit http://www.octopuscards.com/enindex.jsp. How does the Octopus Card work? What accounts for the success of the Octopus system?
    Solution:
    Octopus Card is extensively used in Hong Kong for purchases on public transport, and in convenience stores, fast food shops, supermarkets, cake shops, vending machines, schools and parking (Octopus.com, 2008). Apart from these services, Octopus is also used quite commonly for office and residential premises access control (Octopus.com, 2008).
    The working of Octopus card is based on the following technological aspects. Each Octopus card has an in-built microchip that consists of an electronic purse and other applications which can accurately record the holders' transaction details. The users of the Octopus card can just hold their Octopus card over a reader, and the correct amount will be deducted automatically. Hence, this reduces significantly the need for coins.
    Apart from this Octopus has a set of terms and conditions which govern the usage of the Octopus card. For example, if the value of Octopus is positive (i.e. HK$0.1 or above) but insufficient to cover the full cost of next transaction of the user, then the user may incur a negative value of up to HK$35, which will be recovered when the user reloads his/her card.
    The success of the Octopus card can be attributed to its business philosophy and strategy. The strategy of Octopus is to simplify the daily usage of currency especially in terms of small change, which people have difficulty in obtaining. Hence apart from solving the need of customers for dealing transactions especially in small currency, it also has a wide range of infrastructure that enables this card to be accepted over a wide range of public and private services.
    For the success of such kind of businesses it is imperative to have a country wide network, so that the card is accepted at different places. In my opinion, the success of Octopus is mainly due its country wide network and acceptance, apart from offering an innovative product. It is also quite cost effective and economical, considering that the changes for issue and maintenance of the card are quite nominal.

    This content was COPIED from BrainMass.com - View the original, and get the already-completed solution here!

    © BrainMass Inc. brainmass.com December 24, 2021, 8:07 pm ad1c9bdddf>
    https://brainmass.com/business/e-commerce/ecommerce-questions-b2b-b2c-examples-248697

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