With B2B, why is it important to know your customer and your market?© BrainMass Inc. brainmass.com September 25, 2018, 12:57 pm ad1c9bdddf - https://brainmass.com/business/e-commerce/b2b-functionality-e-commerce-385575
What new B2B e-commerce activities are firms adding to their infrastructure and why?
A.) Electronic Data Interchange (EDI), which is described by as the elec tronic transmission of information or
documents between computer systems in different organisations based on a standard, structured, and machine
retrievable format. EDI has become an important tool for companies to transferring data between them by using
internet or computer networking (W.K. Chong, et al:2011)
B.) B2B e-Marketplace as a technological approach to market performance. In addition, to provide value added to both operations is an effective platform to improve the sellers and buyers in B2B e-Marketplace, the notion of
relationship between buyers and sellers and to bring about ...
This solution looks at how and why B2B e-commerce activities are utilized by firms. This also dissects the importance of knowing your customer and your market in a B2B venture.