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    Mobile Car wash analysis

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    I need approximately 500-800 words total on items 4 and 5. I have started items 1-3 (in attachment) and would like feedback or additional information to make them better. This paper is on a mobile car wash service that goes to the client's location but may expand to offer on site services at a home location.

    Write a paper in which you explain the importance of your selected business' vision, mission, and values in determining your strategic direction. In your paper be sure to include the following:

    1. Define your business, products/services, and customers by developing a mission statement. Ensure that you are differentiating your product or service.

    2. Create a vision for this organization that clearly demonstrates your decision on what you want your business to become in the future.

    3. Define your guiding principles or values for your selected business considering the topics of culture, social responsibility, and ethics.

    4. Analyze how the vision, mission, and values guide the organization's strategic direction.

    5. Evaluate how the organization addresses customer needs and critique how they achieve competitive advantage.

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    Solution Preview

    4. Analyze how the vision, mission, and values guide the organization's strategic direction.

    The vision of the company will guide the organization's strategic direction. EMCW will provide excellent washing and detailing services in the area. In fact EMCW will be the only company that will provide a combination of steam cleaning, odor removal & scent spray, cleaning and dressing of door panels and consoles, paint surface decontamination, engine washing and dressing, polishing of all chrome, glass cleaning, vacuuming the interior and the storage area, removing bugs and tar, and hand washing & drying exterior. The strategic direction is to differentiate the services provided by EMCW.

    In accordance to the vision of EMCW, the company will also provide additional services after one year of operation. These services will be headlamp restoration, ragtop restoration, decal removal, paint touchups, scratch removal, buffing, compounding and window tinting. The company will strive to maintain a gross ...

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