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    The Competitive Edge In Business

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    What is a competitive edge? How might a small company gain a competitive edge? Should a small business owner always purchase the products with the lowest prices? Why or why not? Support with material from an outside source or personal experience.

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    A competitive edge is generally any advantage that an individual or business gains that would help them to outperform competitors in their given industry, which would usually include the areas of marketing, sales, profit, etc. A small company might gain a competitive edge by ensuring that they can obtain the ...

    Solution Summary

    The solution discusses what is a competitive edge and how might a small company gain one.