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Company Investment in Internet site for a competitive advantage

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Why do you think a company's investment in the company internet site can provide a competitive advantage?

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Role of Internet in providing competitive edge is discussed.

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Role of Internet in providing competitive edge
In today's fast moving competitive environment, internet is a clear differentiator that can give an edge to companies. Investment in internet can provide competitive edge mainly through three broad effects:
• Communication: Internet greatly reduces the cost of finding and transferring information. Internet has made it ...

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