select a real-world organization and identify the basic (or generic) strategic position it is using to achieve competitive advantage and explain why you think it is using this particular strategic position (i.e., defend/justify your conclusion).
I would say that Apple is using a 'one size does not fit all' strategic position. They are using different competitive marketing campaigns that identify the user of one of their products as someone who is hip, knowledgeable, and creative. The overall plan seems to be staying ahead of what is out there now, including improving on their own products. They offer everything in ways that allow each to be ...
A short discussion on the strategy of one company, Apple, in maintaining competitive advantage.
Account strategies surviving competitive global business environment
In international business, nations must also take into account strategies for surviving in a competitive global business environment.
1. What is competitive advantage and why does it matter?
2. Discuss Michael Porter's Five Forces Model, detailing how each aspect of the model can be a source for establishing competitive advantage.
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