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    Business Plan for a Children's Clothing Boutique

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    You have decided that you would like to formally start an entrepreneurial business. To ensure the success of your business, you will produce a business plan. The plan will assess, compare and contrast alternative schools of thought, cultural and political differences which impact the application of management activities within the broad notion of entrepreneurship. The plan that you submit should contain at least the following components:

    Title page
    Table of contents
    Executive summary (Abstract)
    Business description
    Definition of the market
    Description of proposed products or services
    Organization and management descriptions
    Marketing strategy
    Financial management
    References Page to align with internal citations
    Appendixes.

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    https://brainmass.com/business/business-plan/business-plan-for-a-children-s-clothing-boutique-411686

    Solution Preview

    Children's Clothing Boutique
    Your assistance is needed.

    You have decided that you would like to formally start an entrepreneurial business. To ensure the success of your business, you will produce a business plan. The plan will assess, compare and contrast alternative schools of thought, cultural and political differences which impact the application of management activities within the broad notion of entrepreneurship. The plan that you submit should contain at least the following components:

    Title page
    Table of contents
    Executive summary (Abstract)
    Business description
    Definition of the market
    Description of proposed products or services
    Organization and management descriptions
    Marketing strategy
    Financial management
    References Page to align with internal citations
    Appendixes

    Executive Summary
    Our mission is to provide high quality occasional clothing for kids, in the perfect blend of fun and fashion and also providing suitable accessories while offering world class services and convenience. Our idea is to launch kids wear for kids between 3-12 years, while also providing matching accessories that may go with the outfits.

    Catering to the upper middle class, our products are priced between $1 to $ 500 . Outsourcing our production, the management will ensure that products are manufactured keeping ISO 9001 certified and total quality management practices which will ensure top quality products. Our manufacturing processes ensure six sigma ratings thereby claiming negligible defects in our processes (less than 3.4 in every million) .

    The four partners and promoters behind the group have exceptional knowledge, expertise and experience in the field of fashion and designing.

    Business Description

    The Idea
    Our idea is to launch kids wear between 3-12 years- while also providing matching accessories that may go with the outfits. The idea for providing exclusive kids wear has not been exploited to its full potential and since we will be providing all the products under one roof we will have an edge over the other players in the market.

    But why this particular idea?

    o Gap in the market for occasion wear for children
    o Change in lifestyle and perception
    o Increasing disposable income
    o Kids more conscious now

    "Today's kids are more fashion conscious, and are ready to experiment with clothing.
    Increase in the amount of disposable income, and retail blitz has brought a sea change in the kids apparel market. With kidswear being considered as a part of the
    lifestyle segment and a strong emphasis is being placed on brands, this segment proves to be a potential business."
    (http://www.scribd.com/doc/18795157/Indian-Kids-Wear-Market)

    About US markets:
    "Children wear designer jeans, brand-name polo shirts and the finest shoes. Wealthy parents in the United States are putting their children into the best high quality designer fashions money can buy. Whether it's a Burberry dress for 180 dollars or a coat recently seen on the catwalk for 375 dollars, price is not an issue for rich parents in the US and other places with high concentrations of wealth. As they shop for their youngsters, mothers are increasingly living out their own fantasies and turning their children into ...

    Solution Summary

    Solution assists in preparing business plan

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