Review both Milton Friedman's "Traditional View of Business Responsibility" and Archie Carroll's "Four Responsibilities of Business", and develop an understanding of their ethical principles. You are also welcome and encouraged to research them using outside sources. You are to compare the two theories and create a PowerPoint presentation on your comparative study. Your PowerPoint presentation should include the following elements:
A summary of Milton Friedman's main points
A summary of Archie Carroll's main points
Which principles would you like implemented at your current place of work (or where you wish to work in the future), and why?
Provide 2 detailed examples of organizations where you believe that Friedman's theories are applied.
Provide 2 detailed examples of organizations where you believe that Carroll's theories are applied.
List of sources using APA guidelines
Hello. Thank you for choosing me as your OTA. I provide the following to assist you.
Slide 1: Title Page
Your Name, Professor Name, Assignment, Friedman v. Carroll
Slides 2/3: Summary of Milton Friedman's main points
*Believed that it is the firm's responsibility to maximize shareholder revenue
*The firm should overcome all hinderances in the environment to maximize shareholder revenue
*To do so, have employees work long hours
*Maintain high prices
*Ignore environmental safety
*Believes that operating the organization this way, and understanding the legal implications, that in the end, the organization will succeed
*Believes open and free competition, without deception or fraud is an ...
This solution provides an explanation of Milton Friedman's traditional view of business responsibility and Archie Carroll's four responsibilities of business.
Applying Marketing Principles
Assignment Type: Individual Project Deliverable Length: 3-4 pages
All of the articles are edited by marketing professionals to ensure quality information dissemination. Stories are added several times per week and cover a wide array of marketing topics. The stories are sorted by category. On the main page click on "Discussions" and then "Controversy in Ads" to access stories that will assist you with this assignment. Please use the attached Template.
Ethics and social responsibility are extremely important in marketing today.
Pick a product or service currently marketed that "bothers" you.
- Discuss what you think to be the ethical implications of the product's or service's introduction into the market place.
- Discuss what you would do (or change) if you were the marketing manager in charge of that offering.
- Discuss whether you think the product should be marketed or not.