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    Licensing Innovative Products: Dyson Case Study

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    The text refers to James Dyson's difficulties in licensing his innovative vacuum cleaner
    (see http://www.cdf.org/issue_journal/dyson_fills_a_vacuum.html for further information).

    What lessons would you draw from Dyson's experience concerning the use of licensing by small firms to exploit innovation?

    © BrainMass Inc. brainmass.com June 4, 2020, 1:04 am ad1c9bdddf
    https://brainmass.com/business/business-management/licensing-innovative-products-dyson-case-study-376461

    Solution Preview

    The text refers to James Dyson's difficulties in licensing his innovative vacuum cleaner (see
    http://www.cdf.org/issue_journal/dyson_fills_a_vacuum.html for further information). What lessons would you draw from Dyson's experience concerning the use of licensing by small firms to exploit innovation?

    From Dyson's difficulties in licensing his vacuum cleaner you can see that licensing an innovative product is tough. Larger companies often can't see the vision, or if they can, they have the ability to ...

    Solution Summary

    This detailed solution outlines the lessons learned from Dyson's experience in licensing his vacuum cleaner, and the problem of small firms trying to exploit innovation, gain capital, and maintain control. It includes links and examples.

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