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Business Management (Consulting) Concepts

Can anyone help me better to understand these concepts of Business Management (Consulting)

Select any commercial or advertisement with which you are familiar. Why is it effective or persuasive? Does it have to be persuasive to be effective? Can it be effective without being persuasive? What noise exists in the advertisement?

What are some forms of external persuasive communication seen on a regular basis? What makes them persuasive?

Determine communication strategy based on corporate culture, values and ethics of organizations.

What are appropriate communication channels within an organization?

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Select any commercial or advertisement with which you are familiar. Why is it effective or persuasive? Does it have to be persuasive to be effective? Can it be effective without being persuasive? What noise exists in the advertisement?

An advertisement with which I am familiar with is that of Coca-Cola. Since 2006, the company has since 2006 promoted the slogan "The Coke Side of Life" even as it centers its theme since then on groups of people drinking the Coke drink while being happy and positive about it. The Coke advert is both effective as it is persuasive as a result of the themes the company keeps changing over the years to suit a current generation. Their use of colors and imparting an aura of excitement while drinking their product has made people want to be associated with the drink especially during happy times. Concurrently, I believe that for the Coke drink to be effective, it has to be persuasive. After all, that is the reason the company spends the amount of money it does-it is for a persuasive purpose in order for it to be effective. Even the very aspect of continuous advertising means that ...

Solution Summary

This solution provides a detailed and thorough discussion of the given business management questions.

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