Purchase Solution

Red and blue ocean opportunities

Not what you're looking for?

Ask Custom Question

Name three industries that are currently red oceans? Where do blue ocean opportunities exist?

Purchase this Solution
Solution Summary

This solution examines examples of red ocean industries and identifies where blue ocean opportunities currently exist.

Solution Preview

Three industries that are currently red ocean:

Breakfast cereal manufacturing
Television manufacturing
Potato chip/snack foods manufacturing

Red ocean industries make up the majority of retail and goods services in the United States. In a red ocean industry, the product or service being brought into the market isn't new or novel. The product will compete in an already competitive market. In a red ocean structure, there are many competitors, and the market space is defined and generally dominated by one or two top firms. The main point of the red ocean is that when a competitor does attempt to enter, it is with the mindset that the product coming onto the market is improved over the ones being offered. For example, a competitor coming into the television ...

Purchase this Solution
Free BrainMass Quizzes
SWOT

This quiz will test your understanding of the SWOT analysis, including terms, concepts, uses, advantages, and process.

Business Processes

This quiz is intended to help business students better understand business processes, including those related to manufacturing and marketing. The questions focus on terms used to describe business processes and marketing activities.

Social Media: Pinterest

This quiz introduces basic concepts of Pinterest social media

Learning Lean

This quiz will help you understand the basic concepts of Lean.

Production and cost theory

Understanding production and cost phenomena will permit firms to make wise decisions concerning output volume.

View More Free Quizzes
Related BrainMass Solutions

  • Strategic Management , Strategic Decisions, Red and Blue Oceans

    Name three industries that are currently red oceans? Where do blue ocean opportunities exist? 5. Name any industries or products that would create a "Blue" ocean? Explain. Strategic Management , Strategic Decisions, Red and Blue Oceans 1.

  • Converting a Red ocean into a Blue Ocean

    The solution discusses the differences between the red ocean and blue ocean. In business, the idea is to turn red ocean into blue ocean.

  • Red versus Blue Ocean in business

    473685 Red versus Blue Ocean in business Provide an example of an industry experiencing a red ocean. In your opinion, how might the industry be converted into a blue ocean?

  • Significance of Blue Ocean Strategy

    Company made a new and profitable blue ocean from the red ocean of circus industry.

  • Green Ocean Strategy

    There have been a lot of discussion on blue ocean strategy and red ocean strategy wherein blue ocean is considered to be where the company can avoid the competition and enter into a new market segment where there is no competition as has been proposed

  • Color of plants underwater and why

    You need a higher energy to penetrate deep into the ocean, and blue light has a higher frequency (lower wavelength, and thus higher energy) than red light. Hope that helps!

  • Explanation and Analysis of Strategic Planning

    In the blue ocean blue companies look to non-customers. In red ocean companies wonder how customers choose between different competitors in the same sector.

  • Victors & Spoils: SWOT

    External Environment Opportunities (O) Threats (T) Insert the opportunities here. (Consider opportunities that can lead to Blue Ocean strategies.) Insert the threats here. (Consider threats that can lead to Blue Ocean strategies.).

  • Three tiers of non-customers and Blue Ocean strategy

    the overall Blue Ocean Strategy the team used.

View More Related Solutions