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Hospitality and Tourism the importance of yield management

Explain the importance of yield management in hospitality.

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Yield management is very important in hospitality. When we practice yield management, we use prices to our advantage to produce the best yield given the current level of consumer demand. When demand is high, room rates are set high to produce the highest yield. When demand is low and when it is off-season for the hospitality industry, ...

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Explain the importance of yield management in hospitality.

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