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Role of Toyota's Leadership in the faulty brake recall

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Toyota's faulty brake recall inlcudes information on this link regarding the ethical delimma Toyota faced this year.

http://business-ethics.com/2010/01/31/2123-toyota-recall-five-critical-lessons/

How would you explain the Role of Toyota's leadership? Please provide references if used.

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Toyota's faulty brake recall inlcudes information on this link regarding the ethical delimma Toyota faced this year.

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The role of Toyota's leadership is extremely critical in such a situation as they not only have to minimize the negative impact of such recalls on company's corporate reputation and trust among consumers, but also ensure Toyota's customers that such an incident will not occur in the future and the company still ...

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Sandeep Bardia, MBA
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  • BCom, SGTB Khalsa College, University of Delhi
  • MBA, Rochester Institute of Technology
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