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Konicron Electronics Sales and Distribution Strategies

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Prepare a memo below addressing each of the following.

? Propose sales force and distribution strategies for the new range of phones in China and in Europe.
? Propose a research and development strategy and product design strategy for the mobile phone range.
? Use the Internet or library resources to conduct supplementary research on the cell phone market in Europe and in China.

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The response address the queries posted in 786 words with references.
//Before writing about the 'Distribution Strategy', it is essential to know about the main theme of the memo. One should know about the main aspects of 'Sales Force Strategy', which further will assist in analyzing the distribution strategy in an effective manner.//


Date: September 24, 2xxx

To: Konicron

Subject: Strategies for Sales Force, Distribution & Development, etc.

This memo will help Konicron to develop sales force & distribution strategy, research & development strategy, product design strategy and supplementary research for its mobile phones.

For new range of phones in China and Europe, the company will follow a very effective sales force strategy. Under this strategy, the company will manage its sales force to improve the profitability of the company. The sales force strategy will help the company to call on the right customers, at the right time and in the right way. Under this strategy, the Konicron will adopt some specific measures. The company will search for prospects in China and Europe market (Sandhusen, 2000).

After that the company will allocate their time among prospects. Then the full information about the cell phones will be communicated to the prospects. After that, ...

Solution Summary

The response address the queries posted in 786 words with references.

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The deliverable has to address each of the following:
Compare the gross domestic product (GDP) composition of China, the United States, and Germany, and analyze the impact of the composition of GDP from the perspectives of product and marketing development for Konicron Electronics in each country. In your analysis, you will need to make reasonable assumptions about the core technologies developed by Konicron.
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Identify how the product technologies of Konicron Electronics might be adapted to support the new product strategies.

I have compared the GDP, but I am not sure how to assess assumptions, identify the product segments and strategies for this company with the materials provided.

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