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    Balanced Scorecard Benefits

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    Why do you think the Balanced Scorecard is so beneficial to a company?

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    https://brainmass.com/business/balanced-scorecard/balanced-scorecard-benefits-101748

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    As Discussed in the previous response, the balance scorecard first came to prominence in the early 1990's. This system of performance management measurement was developed by Dr Robert Kaplan and Dr David Norton of the Harvard Business School. It focuses on four main perspectives as described by Kippenberger (1996), these are: i. The Customer, ii. The Internal, iii. Innovation and Learning and iv. Financial

    Benefits of Balanced Scorecard
    The balanced scorecard aims to have a ...

    Solution Summary

    A description of the benefits of a balanced scorecard.

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