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Successful Retail on a Global Level

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Search the library and Internet, and provide an example of a successful retail business that competes on the global economic market. How has this led to its competitive advantage?

Provide specific examples to support the points in your post.

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Solution Summary

The expert examines examples of a successful retail business that competes on the global economic market. How a situation has led to its competitive advantage is given.

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Growth and Business Strategy

Business strategy is an essential part of a corporate in gaining competitive advantage. Elements of business strategy and their importance are:

Competencies: These are areas where a company does well over others. Competencies provide competitive advantage.

Efficiencies: There could be competencies in some areas but there could be other areas where the company is exceptionally efficient.

Synergies: Business strategies also take into account company's particular synergies. For example a company that has advantageous location requires a strategy very different from another company that has to lure customers ...

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