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Discuss supply and demand as well as elasticity concepts of Walmart. Incorporate these concepts to validate how the company establishes its pricing strategy. Analyze the company based on the following points:
1 Provide a brief introduction Walmart: corporate office location, years in business, revenue, areas and number of worldwide locations.
2 List the utility of products and/or services that Wamart provides to the consumers.
3 Identify and enumerate the factors affecting supply, demand and price for the products and/or services of Walmart.
4 Examine whether demand for that products and/or services is relatively price elastic or relatively price inelastic and explain why?
5 Suggest initiatives to improve revenue of the selected company based on your analysis. Prepare a report of 750-1,000 words. Use the points mentioned above to analyze Walmart.

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Discuss supply and demand as well as elasticity concepts of Walmart. Incorporate these concepts to validate how the company establishes its pricing strategy. Analyze the company based on the following points:
1 Provide a brief introduction Walmart: corporate office location, years in business, revenue, areas and number of worldwide locations.
Wal-Mart owns and runs a chain of discount stores. The corporate office of Wal-Mart is located at Bentonville, Arkansas. Since Wal-Mart was founded in the year 1962, it has been in business for 47 years. Its total revenue for the year ended 31st January 2009 was $405.6 billion and its net income was $13.4 billion. Currently, Wal-Mart has more than 8,100 retail outlets under 55 different brands in 15 countries. Presently, Wal-Mart employs 2.1 million employees all over the world.
2 List the utility of products and/or services that Wamart provides to the consumers.
The utility of the products/ services that Wal-Mart provides to its customers are very low prices to the consumer. In other words the customers get value for money, whether they purchase groceries, clothing, or other items, they are assured of quality plus the lowest prices in the market.
Additional utility that Wal-Mart provides is the assurance that once a person visits a Wal-Mart stores he can find most of his requirements in one store. In addition, he can be assured of excellent prices. Wal-Mart has been able to offer the best prices in the market because of its world-wide sourcing, economies in purchasing, and computerized tracking of sales and supplies. The availability ...

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