Explain why perfect personalized pricing is typically more profitable than menu pricing. Why then do companies use menu pricing?© BrainMass Inc. brainmass.com October 10, 2019, 3:38 am ad1c9bdddf
The three types of pricing typically used by businesses are: Personalized pricing, group pricing, and menu pricing (Miravete, 2005). Each of these pricing models is designed specifically to extract a targeted amount of revenue out of the consumer group based on specific spending statistical data that is used to determine the best pricing strategy to offer.
Personalized pricing is used ...
This solution explains why perfect personalized pricing is typically more profitable than menu pricing.