Purchase Solution

Consumer Demand and Government Regulation

Not what you're looking for?

Ask Custom Question

Please help me respond to the following:

- Determine whether consumer demand is created and sustained by the advertising industry, or whether it is already present and simply informed by advertising. Provide specific examples to support your response.

- Evaluate the arguments for and against self-regulation in the advertising industry and discuss what steps (if any) the government should take toward increased governmental regulations. Explain your rationale.

Purchase this Solution
Solution Summary

This answer offers cogent arguments relating to Government Regulation

Solution Preview

- Consumer demand is created and sustained by the advertising industry. The advertising industry is the key in launching new products, new brands, and new variants. A great deal of research and development relating to new products would cease if there were no advertising to launch the new products(a). Yes, consumer demand is created and sustained by the advertising industry. Specific examples from the electronics industry are the launch of the iPhone, and iPad. It was advertising that created demand for these products. Let us consider the Axe Anarchy, the new body spray from Axe. This body spray would have had little demand had it not been for huge advertising campaign launched by Unilever. This spray used multiple media including a large Facebook campaign. ...

Purchase this Solution
Free BrainMass Quizzes
Understanding Management

This quiz will help you understand the dimensions of employee diversity as well as how to manage a culturally diverse workforce.

Situational Leadership

This quiz will help you better understand Situational Leadership and its theories.

Team Development Strategies

This quiz will assess your knowledge of team-building processes, learning styles, and leadership methods. Team development is essential to creating and maintaining high performing teams.

Change and Resistance within Organizations

This quiz intended to help students understand change and resistance in organizations

Social Media: Pinterest

This quiz introduces basic concepts of Pinterest social media

View More Free Quizzes
Related BrainMass Solutions

  • Discuss: The Market for Consumer Goods and Services

    Because it is inelastic, the law of supply and demand will differ than when applying the law of supply and demand to a food product. With insurance, there needs to be government regulation due to its in-elasticity.

  • Advertising: Self-regulation, Creating Want, PSAs & JunkFood

    Consumer demand is created by effective advertisement campaigns.

  • Avon: Regulation & Competitors

    Government Regulations In the Global World, each and every organization has to do its business according to the regulation of the Local as well as Foreign Government.

  • Corporate Social Responsibility:

    Government regulation also ensures that the products and services available to consumers are not harmful. Monopoly and restrictive trade practices are addressed by government regulation.

  • Competitive Stock Market Results

    The stock market should be left alone and based on consumer demands and conditions in the market, not governed by a foreign entity with twisted interests (the government).

  • Regulation and Deregulation

    158974 Government Regulation 1. List and explain in detail three benefits of regulation. 2. List and explain in detail three benefits of deregulation 3. a. Is there too much government regulation today? Why or why not? b.

  • Change in Economic Structure

    As a result of changes in the economic structure, the following actions have helped global economic activity as a result of politics and government regulation: The first part of 2010 has experienced a cautious and gradual global consumer demand upswing

  • Regulation and Consumer Surplus

    70381 Regulation and Consumer Surplus If the consumer surplus is small, does it mean that the demand will be greater for regulation or the supply will be smaller for regulation? Please find the attached solution.

  • marginal cost pricing rule on Cascade Springs

    We have marginal costs given at 5 cents per unit, which gives us the supply curve under this government regulation. Marginal cost is the change in total cost divided by the change in quantity.

View More Related Solutions