Share
Explore BrainMass

Blair Water Purifiers India Case Analysis

Case analysis of the Blair Water Purifiers India Case.

Need:
Issues
Alternatives
Advantages
Disadvantages
Recommendation

"Strategic Marketing Problems" 10th ed
Roger A. Klein - Robert Peterson
Page 645

Solution Preview

Here are some suggestions and here is a internet source which you could use to help you with this case:

http://courses.bus.msu.edu/materials/1092/Water_Purifiers_Case.ppt

I have also attached it in case you have problems getting to the site.

I am not sure what the case excerpt is exactly in your book but here are basic suggestions:

Issue: Whether Blair Water Purifiers should enter the India Market.

Alternatives: Alternatives include whether it should enter on its ...

Solution Summary

Case analysis of the Blair Water Purifiers India Case.

Need:
Issues
Alternatives
Advantages
Disadvantages
Recommendation

$2.19