A SWOT analysis is a listing of Strengths, Weaknesses, Opportunities and Threats, and can be a useful tool as managers try to see the whole picture. Please help me complete a SWOT analysis of the country and product that I hope to distribute-hypothetically.
The selected country is the United States and my chosen product is a water purifier by Amway.
Amway is a US-based company and it has a reputation for excellent home care products. Specifically, eSpring has a formidable reputation in the United States. eSpring has been named the Product of the year by World Foundation of Health, Heart and Mind. The water purifiers made by Away are very efficient in removing impurities from water through physical barriers. eSpring uses carbon block filter and Ultraviolet disinfection. The strong point of eSpring is that it uses a multi-barrier system that is safe. Some of the best selling eSpring models combine mechanical filtration, ...
The answer to this problem explains SWOT Analysis for water purifier industry. The references related to the answer are also included.