Strategic Management
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1. Analysis of Strategic Factors. Since you are aware that your analysis of strategic factors or SFAS (Strategic Factor Analysis Summary) is based on IFAS and EFAS tables, and since we will need to understand your choices, you are required to submit the three tables in Excel format in one separate file from your written Word assignment. Non submission of an Excel file or submission of a table in a Word file will cause you to lose half of the points of this assignment. No comments are needed on the IFAS and the EFAS tables, but comments are needed on the SFAS table, which is the foundation for this assignment (You will submit one Excel file that will include three separate sheets, one for the IFAS, one for the EFAS and one for the SFAS). As a reminder, two files are to be submitted: One Excel file (counting for three pages) and one Word file (five to seven pages double-spaced). You will be graded on your knowledge of the software and math in building the MS Excel tables, and on your ability to communicate in writing and present your arguments.
2. Strategic Alternatives and Recommended Strategy Here you will be graded on your ability to analyze economic, socio-cultural, political-legal, technological, and financial data to justify your available strategies and the one(s) you recommend.
3. Implementation: Describe the implementation of the strategy(ies) you recommended.
4. Evaluation and Control: How do you evaluate the performance of your implemented strategy(ies)? For a sample outline of a Strategic Audit,
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The response addresses the queries posted in 1961 words with references.
//This paper deals with the introduction and analysis of Hyundai with the help of Strategic Factors analysis or SFAS (Strategic Factor Analysis Summary) which includes IFAS and EFAS. It also throws light on the recommended strategic alternatives for the up gradation of the company along with their implementation and evaluation //
Introduction of Hyundai
Hyundai Motor Company is one of the largest and most diversified business organizations of South Korea. It has been in existence for over 40 years and has almost 45 affiliated domestic companies and 254 overseas companies in nearly 200 countries. It was founded by Ju-Yung Chung and younger brother Se-Yung Chung, in December 1967 and is also active in sectors such as ship-building, steel, petrochemicals, heavy machinery, aerospace and electronics. The company works with the vision of creating exceptional automotive value for customers with the blend of safety, quality and efficiency. It also works with the responsibility of providing stewardship to the community and environment while achieving stability and security now and for the future generation.
Hyundai Motor Company has scaled numerous obstacles and overcome the odds to earn global recognition for the advanced technology and quality of its automobiles. What has made all the difference is the people of Hyundai Motor Company and their courage to dream the impossible dream and as a result, Hyundai Motor Company has grown into the world's eighth largest automaker in just over three decades (Hyundai history, n.d.).
SWOT Analysis of Hyundai Motor Company
The SWOT Analysis is one of the important tools or techniques to understand the business of the company. It helps the company to analyze the present status of the business and evaluate the strategies for the future conditions of the business. SWOT profile of Hyundai Motor Company provides an in-depth strategic analysis of the company's businesses and operations. All the evaluation and estimation of the company is based on internal and external factors.
Internal Factors: The internal analysis of Hyundai Motors comes under the subheading of Strength and Weakness.
Strengths
The company possesses a large number of competencies which have played a major role in its success. The following are some of its strengths:
· Quality Advantage - Hyundai owners experience fewer problems with their vehicles than any other car manufacturer. The company has a very good response in terms of design, content, layout and performance of vehicles across several parameters.
· Strong domestic market- The Company is one of the oldest and most reputed companies of the country and therefore, it enjoys the advantage of being the pioneer in the automobile sector with less outside competition.
· Production Facilities - The Company provides its workers with good quality production facilities which in turn help them to bring out the best quality products to the customers. This works as strength for the company and so, the company has a concern for maintaining the same for the long term (Ma'arif, n.d.).
Weaknesses
The company is doing ...
Education
- MBA (IP), International Center for Internationa Business
- BBA, University of Rajasthan
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