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Able Corporation Analysis

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I need to create an analysis for Able Corporation. Please assist me with this!

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First of all, let us compile a SWOT of Able:

SWOT Analysis of Able:


Wide range of products for both consumer and professional power tools market.

Strong presence in circular saws with excellent brand equity and loyalty.

Strong reputation as an innovator in the Cordless segment


Except for Circular saws, market share is very weak in other product segments.

Outdated manufacturing base and low operating margins due to lack of investment.

Product costs high due to obsolete manufacturing practices.

Friction among the management and the employees.

Lack of concrete marketing strategy.

Lack of ability to capitalize on innovations in the cordless segment.


Opportunity to tap the fast growing cordless market with innovative products.

Opportunity to tap the consumer channels in the professional tools market.


Threat of competition from other stronger and more efficient players.

Threat from superior marketing power of other players.

Threat from high product costs and inefficient operations that is leading to loss of market share.

Threat from internal conflict and low employee morale.

The two most important objectives which I would like to highlight are as follows:

1) Total Quality Management and customer satisfaction: One of the most important reasons for Able for not achieving dominant market share in products other than circular saws has been poor quality, high production costs, primarily due to outdated machinery and production processes and techniques, which ultimately leads to poor brand image and low customer satisfaction. The primary reason for such circumstances have been poor attention on customer satisfaction, quality and innovation by the previous maangement which believed in traditional ways of doing businesses. In an era of extreme competition, where innovation and quality are directly linked to increased customer satisfaction and increased market ...

Solution Summary

I need to create an analysis for Able Corporation.

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For this assignment, you will be completing an environmental scan and economic analysis on your selected department, group, division, function, or organization (for which you will create a strategic plan), including the remote, industry, and operating environments. Your environmental scan should describe the situation completely and accurately. You should identify any major changes that you expect to affect your remote, industry, or operating environments in the next 5-10 years.

This will include the following subcomponents:

a. Refine the analysis of the forces and trends you completed for the Week Two assignment.

b. Utilize a macroeconomic forecast of economic indicators that will affect your chosen organization in the future and should be considered part of strategic planning.

c. Analyze the non-economic factors in the remote environment:
1) Social and Cultural
2) Political
3) Technological
4) Demographic

d. Complete a competitive analysis of your organization's position from a microeconomic perspective based on the pricing of the organization's primary product or service line, an assessment of its cost structure, and an assessment of the market in which the organization competes. (Note: This should be a discussion, not a spreadsheet.)

e. Develop a summary of the organization's current situation, including its mission or business overview, its current competitive position, and the forces and trends in its industry. Based on this situation, you will identify three to six current opportunities and issues you believe should be addressed through the strategic-planning process.

f. Identify strengths and weaknesses in the organization's operating environment that can be leveraged to capitalize on the emerging opportunities or minimize the threats that you identified in items 1-4.

g. Create three to four strategic long-term objectives that can be measured to determine the success of the strategic plan.

h. Revisit the mission and vision statements you modified in Week One. If necessary, modify or improve them further to align with your long-term objectives.

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