Purchase Solution

Strategic supply chain management

Not what you're looking for?

Ask Custom Question

Consider the supply for breakfast cereal. There are farmers, who grow and make the raw materials. There is a manufacture that has an operations division for manufacturing the cereal, a marketing division and a logistics division. there is a distribution arm of the grocery chain that works with the distribution from a DC. There is an individual grocery store tht sells the cereal.

Discuss the competing and conflicting objectives of these parties.

Please list references in Chicago referencing style.

Purchase this Solution

Solution Summary

This explanation provides you a comprehensive argument relating to Strategic supply chain management

Solution Preview

First, the farmer wants to get the maximum price for what he grows and processes. The manufacturer wants to pay her the lowest possible price. Second, the farmer wants to supply the raw materials of a mediocre quality, whereas the manufacturers always want the best quality raw material from the farmer. Third, the farmer wants to supply the raw material when he grows it, but the manufacturer wants raw material according to his production plan (2). The farmer has the goal of maximizing his revenues. The manufacturer has the objective of minimizing her costs.

The operations division wants a fixed production plan but the ...

Solution provided by:
Education
  • BSc , University of Calcutta
  • MBA, Eastern Institute for Integrated Learning in Management
Recent Feedback
  • "I read your comments, and thank you for this feedback. Do I need to find other studies that applied this methodology Ive used? That's where I'm stuck at."
  • "Thank you kindly sir. "
  • "Excellent and well explained. --Thank you kindly. "
  • "Awesome notes. I appreciate you."
  • "I have the follow-up project and I will assign that to you very soon. "
Purchase this Solution


Free BrainMass Quizzes
Marketing Research and Forecasting

The following quiz will assess your ability to identify steps in the marketing research process. Understanding this information will provide fundamental knowledge related to marketing research.

Cost Concepts: Analyzing Costs in Managerial Accounting

This quiz gives students the opportunity to assess their knowledge of cost concepts used in managerial accounting such as opportunity costs, marginal costs, relevant costs and the benefits and relationships that derive from them.

Transformational Leadership

This quiz covers the topic of transformational leadership. Specifically, this quiz covers the theories proposed by James MacGregor Burns and Bernard Bass. Students familiar with transformational leadership should easily be able to answer the questions detailed below.

Learning Lean

This quiz will help you understand the basic concepts of Lean.

Motivation

This tests some key elements of major motivation theories.